With the aim of expanding the use of My Number Card in the entertainment area, we will implement demonstration experiments to prevent unauthorized resale.
- Published:
In order to expand the use of My Number Card in the entertainment area, Digital Agency will implement demonstration experiments for the purpose of preventing unauthorized resale at the fashion festa "38th Mynavi Tokyo Girls Collection 2024 SPRING / SUMMER" to be held on March 2, 2024 with the cooperation of W TOKYO Co., Ltd. By confirming the identity of the person who purchases tickets in the entertainment area and enters the venue using My Number Card, we will validation the possibility of preventing large-scale purchases by multiple accounts and unauthorized resale at high prices.
From January 12, 2024, we will start pre-lottery sales with identity verification in My Number Card ahead of general sales.
Overview of demonstration experiments
This demonstration experiments is an initiative to validation the possibility of utilizing My Number Card in the entertainment area.
In the entertainment industry, there is potential for DX for various live events, such as the provision of premium member services and business efficiency for live venue management, in addition to the prevention of unauthorized resale of tickets and the proper sale of alcoholic beverages.
Target Events for demonstration experiments
Event Information
The 38th Mynavi Tokyo Girls Collection 2024 SPRING / SUMMER
- Date: March 2, 2024
- Venue: Yoyogi National Stadium Dai-ichi Gymnasium (Shibuya Ward, Tokyo Prefecture)
*For details of the event, please visit the sponsor's website, TOKYO GIRLS COLLECTION .
Ticket advance lottery sales
Advance ticket sales (lottery) will be conducted for those who have their identity confirmed by My Number Card.
- Pre-sale starts: 18:00 on Friday, January 12, 2024
- Pre-sales end: January 15, 2024 (Mon) 23:59
- Ticket application: Please apply from ticket application site